Collections: Student Textbook List
2015-2016 1st Semester
< BackBrowse by Faculties -- FBA
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Records: 67-72 / 73 |
| Faculty | Teaching Staff | Course Code | Title/Author | Ed. | Publisher | Year | Call No. | Required Text | Reference Text |
| FBA | Dr. Ho Ying | MKTG429 | The strategy and tactics of pricing : a guide to growing more profitably / Thomas T. Nagle, John E. Hogan, Joseph Zale. | 5th | Prentice Hall | 2011 | HF 5416.5 Nag 2011 | 
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| FBA | Prof. Clement Chow | MKTG710 | Marketing management / Philip Kotler, Kevin Lane Keller. | 15th | Pearson | 2015 | HF 5415.13 Kot 2016 |
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| FBA | Mr. Trevor Yeung, Ms. Winnie Kuan, Ms. Rebecca Lao | QMDS100 | Introductory mathematical analysis for business, economics, and the life and social sciences / E. Haeussler, R. Paul, R. Wood. | 13th | Pearson Education | 2014 | QA 300 Hae 2014 |
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| FBA | Dr. Simon So, Dr. Patrick Chu | QMDS200 | Business statistics : a first course / David M. Levine, Timothy C. Krehbiel, Mark L. Berenson ; Int'l ed. contributions by Diganta Mukherjee, Srabashi Basu. | 6th | Pearson | 2013 | HF 1017 Lev 2013 |
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| FBA | Dr. Simon So | QMDS301 | Business forecasting / John E. Hanke, Dean Wichern. | 9th | Pearson | 2013 | HD 30.27 Han 2014 |
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| FBA | Dr. Grace Fu | QMDS400 | Contemporary project management : organize, plan, perform / Timothy J. Kloppenborg. | 2nd | South-Western Cengage Learning | 2012 | HD 69 P75 Klo 2012 |
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