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Browse by Course Code -- MGMT335

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Faculty Teaching Staff Course Code Title/Author Ed. Publisher Year Call No. Required Text Reference Text Academic Year
FBA Prof. Kong Siew Huat MGMT335 Assessing service quality : satisfying the expectations of library customers / Peter Hernon + Ellen Altman. 2nd American Library Association 2010 Z 711 Her 2010 2012-2013
Semester 1
FBA Prof. Kong Siew Huat MGMT335 Delivering quality service / Valarie A. Zeithaml 1st Free Press 2009 HF 5415.5 Zei 1990 2012-2013
Semester 1
FBA Prof. Kong Siew Huat MGMT335 Discovering the soul of service : the nine drivers of sustainable business success / Leonard L. Berry. 1st Free Press 1999 HF 5415.5 Ber 1999 2012-2013
Semester 1
FBA Prof. Kong Siew Huat MGMT335 Lean Six Sigma for service : how to use Lean Speed and Six Sigma Quality to improve services and transactions / Mike L. George. 1st McGraw-Hill 2003 TS 156 Geo 2003 2012-2013
Semester 1