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Browse by Course Code -- MKTG429
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| Faculty | Teaching Staff | Course Code | Title/Author | Ed. | Publisher | Year | Call No. | Required Text | Reference Text | Academic Year |
| FBA | Dr. Ho Ying | MKTG429 | The strategy and tactics of pricing : a guide to growing more profitably / Thomas T. Nagle, John E. Hogan, Joseph Zale. | 5th | Prentice Hall | 2011 | HF 5416.5 Nag 2011 | 
| 2016-2017 Semester 1 |
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| FBA | Dr. Ho Ying | MKTG429 | The strategy and tactics of pricing : a guide to growing more profitably / Thomas T. Nagle, John E. Hogan, Joseph Zale. | 5th | Prentice Hall | 2011 | HF 5416.5 Nag 2011 |
| 2015-2016 Semester 1 |
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| FBA | Dr. Ying Ho | MKTG429 | The strategy and tactics of pricing : a guide to growing more profitably / Thomas T. Nagle, John E. Hogan, Joseph Zale. | 5th | Prentice Hall | 2011 | HF 5416.5 Nag 2011 |
| 2013-2014 Semester 1 |
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| FBA | Dr. Ho Ying | MKTG429 | The strategy and tactics of pricing : a guide to growing more profitably / Thomas T. Nagle, John E. Hogan, Joseph Zale. | 5th | Prentice Hall | 2011 | HF 5416.5 Nag 2011 |
| 2012-2013 Semester 1 |