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Browse by Course Code -- PSYC406
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Faculty | Teaching Staff | Course Code | Title/Author | Ed. | Publisher | Year | Call No. | Required Text | Reference Text | Academic Year |
FSH | Dr. Michael Lew | PSYC406 | Seducing the subconscious : the psychology of emotional influence in advertising / Robert Heath. | 1st | Wiley-Blackwell | 2012 | HF 5822 Hea 2012 | 2012-2013 Semester 2 |